Guarantee higher conversion rates by establishing rock solid foundations for your content marketingHave you ever wondered why content marketing is so hyped up these days? After all, you’ve tried your hand at blogging and seen little return on investment. Could it be that content marketing is simply overrated?
What makes the difference between video content that increases conversions and amateur films that make your audience yawn?Remember the idea of the firm introductory handshake? A weak handshake means a weak person, unsure of what they represent or what they can offer. A firm handshake, on the other hand, speaks of confidence, aptitude and finesse. […]
There’s a new SEO trend on the horizon that will change the way we look at how we optimize our web content.The SEO game is changing. In a younger time, SEO was all about keyword optimization, data metrics and improving your page ranking. These aspects are still just as important now as they were in […]
Your landing page is essential to the success of your product, so how can you ensure that your page displays your product clearly and effectively?So your website is up and running, and you’ve diligently checked all the boxes: your blog is search engine optimized, your market-targeted ads generate strong click-through rates and you’ve even prepared […]
It’s no secret that creating sharable content is essential to blogging, but how can you ensure that your online content is too good to pass up?Since the inception of the Internet, users have been racing to be innovators in their field. The first website owners, the first online retailer, the first popular bloggers; it’s a […]